Digital Marketing Specialist

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Business focused Digital Marketing Specialist

Passionate about digital branding, digital marketing and communication? Ready to get both hands on and develop long-term marketing strategies? Do you have a clear vision and ability to translate into result? Like to work in an environment where no two days are the same? Then we might just have your next role.

We are looking for a strong digital marketing specialist in a refocused role. In the role you will be 100% responsible for the RENO brands in Denmark and Scandinavia and plan and direct our digital marketing efforts towards the Danish, Norwegian and Swedish distributors and customers. At the same time, you are part of the Atlas Copco Group and collaborate internationally with colleagues in Italy and Belgium. You will report directly to the General Manager. Depending on your preferences you can choose between our offices in Egå by Aarhus or in Thyregod by Give to be your primary location. If based in Egå, please expect to work in Thyregod regularly. If based in one of any locations, please expect we work in the other premise regularly.

RENO is a mid-sized company of 60 employees, and we need a strong marketing professional with experience with digital. In the role you will plan and oversee the organization’s marketing activities and campaigns. It would be preferred if you have a thorough understanding of SEO, web analytics, Social Media and good knowledge of graphic design, and understanding of digital communications. You will be in charge of ensuring all marketing operations are successful in meeting the goals set by you with the management. An important part of this will be driving lead generation from campaigns and work alongside the sales team to track and grow the pipeline.

Your responsibilities will include creating and implementing a digital marketing plan, campaigns for products and services on a variety of media (social, print, etc.), as well as create and continuously improve and update the content on the website and publish regular news for customers. You will, in collaboration with managers, prepare marketing budgets and monitor expenses and furthermore be the owner of the company’s social media accounts. You will be responsible for supporting the E- commerce processes and reporting and be a lead generation champion. The goal is to ensure that the marketing efforts of the company add the highest value to its business.

Other elements of the job are to:

  • Liaise with corporate communication teams in the Division to ensure updated information is available
  • Coordinate advertising, promotions, customer days and other related events
  • Work in InDesign to create brochures, catalogues, and other marketing materials
  • Develop and execute end-to-end campaigns using our various communication channels
  • Track and prepare reports on the effectiveness of marketing programs (website analytics, reporting on marketing efforts) and report on these to management

  • Ensure regular, consistent, and inspiring communication both online and offline
  • Set-up and coordinate point of sale materials
  • Assist with planning and administration of events, hospitality, exhibitions, and trade shows with regard to point of sales materials, logistics and attendance lists

The ideal candidate will be an excellent communicator and will have experience in managing different marketing ventures and be excited to raise brand awareness. You have experience with seeing all ventures through to completion and evaluate their success using various metrics. Furthermore, you have proven experience in marketing, as a digitalization specialist, or similar role. It will be an advantage to have experience from an international organization.

As a basic prerequisite for the role, you are a competent user of various IT packages, such as databases, website content management, and reporting systems, Microsoft Office, and are eager to learn new IT technologies when needed. Danish and English in a fluent level is a must.

Who are you?

You have a strong focus on results, and you are able to take on an independent responsibility for the marketing function in RENO. You are knownto worked structured, and to build strong and effective work relationships with customers and colleagues and the ability to think strategically. You are innovative by nature and able to take initiatives. You handle multiple assignments and deadlines well.

You are most welcome to provide examples of your work when you submit your application.

About RENO

An exciting and growing workplace with passionate colleagues and a helping culture. We always strive to do better and you can expect a very varied workday where no two days are the same. You get the opportunity to form the job and make your mark.

Company profile

RENO A/S represents a piece of Danish industrial history with production and sale of compressed air compressors since 1919 and high-pressure cleaners since 1978. Today we are Denmark’s largest manufacturer of compressed air compressors and possess extensive knowledge and competence through our position and experience. We also offer the industry’s largest product range, and we service all types of customers and sizes.

Today, RENO A/S employs approximately 60 employees. Industrial sales, service coordination and administration are gathered at our office in Egå near Aarhus, while production, warehousing and retailing are gathered in our office in Thyregod close to Give. Besides this we also have service departments in both Northern Jutland and on Zealand. For more information about the company, please visit www.reno.dk

Questions for the role can be directed to Willem Everaert, General Manger at +45 25 88 18 07

.


Information og data

Denne ledige stilling har jobtypen "Marketingmedarbejder", og befinder sig i kategorien "Kommunikation, marketing, salg".

Arbejdsstedet er beliggende i Egå.

Jobbet er oprettet på vores service den 20.2.2023, men kan have været deaktiveret og genaktiveret igen.

Dagligt opdateret: Dette job opdateres dagligt ud fra jobudbyderens hjemmeside via vores søgemaskineteknologi og er aktivt lige nu.
  • Marketingmedarbejder
  • Egå
  • Søndag den 19. marts 2023

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