Global Brand Lead - IcoSema

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Søborg

This is a once in a life-time career opportunity to lead, develop, and drive the global commercial launch strategy for a new asset within diabetes. IcoSema, is a combination of once-weekly insulin icodec and once-weekly GLP-1 semaglutide and the phase IIIa clinical trial programme is expected to be finalised in 2024. The commercial team is currently working towards and preparing for a commercial launch of this new asset. Would you like to be part of this inspiring challenge and help us transform insulin treatment? Are you a strong commercial leader with a proven track record of successfully commercialising pharmaceutical products? Do you hold strong leadership skills? Then, this is your chance to join us and lead the commercial launch of a new asset in diabetes. Start your application for a life-changing career!
The position Your primary responsibility will be to lead and drive the upcoming strong launch brand campaign and messaging for Novo Nordisk and help prepare a world-class launch of IcoSema.
In collaboration with your colleagues in global, regional and affiliate offices, you will:
  • Lead the development and co-creation of the IcoSema brand with innovative commercial campaigns
  • Develop a very strong and simple message platform and promotional story based on clinical phase III results
  • Work in close collaboration with operations and top 10 global markets
  • Drive both strategic and tactical plans, and execution as IcoSema project lead
  • Qualifications We expect you to have an academic degree in Business Administration, Economics, Marketing, Medicine, or another relevant field. You also hold at least 5-8 years of experience from working in either affiliate marketing teams, global or regional roles. Kindly note that pharmaceutical background of such positions is a must. It’s a strong advantage if you have experience from launching global pharmaceutical brands, and you have good understanding of how to build and communicate a global brand that can be executed successfully in a market. To thrive and succeed, we expect you to have:
  • Ability to develop global campaigns and strong key messaging platforms
  • Analytical skills to interpret clinical data and turn it into promotional benefits
  • Proven track record of leading and managing large global advertising agencies
  • Solid experience with shaping and delivering strategic go-to-market plans preferably for a launch brand and anchoring brand work directly into positioning platforms
  • Strong stakeholder management skills and ability to drive complex decision making in a matrix organisation
  • Experience with tactical brand management would furthermore be a strong qualifier for this role
  • Above all, we hope to welcome a true team player and a strong commercial brand lead strategist into this truly exciting and once in a life-time global commercial role, and for the right candidate offer an opportunity of a transformative career journey. About the department
    The unit is globally responsible for developing and commercialising the insulin portfolio of both in-market products as well as driving the launch strategy and execution of two exciting and unique assets that are currently in clinical development. The team is responsible for setting the global strategic direction for the portfolio of brands through a co-creation approach with both global, regional and affiliate stakeholders. Driving portfolio strategies and ensuring strong tactical programs and tools are available to markets is also part of the key roles and responsibilities. The role is located at headquarters in Søborg, Denmark, within Novo Nordisk’s Commercial Strategy & Corporate Affairs Organisation. You will report to the Global Vice President of IcoSema and you will be joining a team of driven marketing professionals engaged in leading innovative commercial strategies and launches across the global organisation. This is a unique opportunity for personal and professional development working in a high performing culture, where we take pride in being a great place to work and deliver high impact and value to Novo Nordisk. Working at Novo Nordisk At Novo Nordisk, we don’t wait for change. We drive it. We’re a dynamic company in an even more dynamic industry, and we know that what got us to where we are today is not necessarily what will make us successful in the future. We embrace the spirit of experimentation, striving for excellence without fixating on perfection. We never shy away from opportunities to develop, we seize them. From research and development, through to manufacturing, marketing, and sales – we’re all working to move the needle on patient care. Contact
    For further information about the role, please contact Global Commercial Director, Andreas Olsson Blou, +45 3075 9562
    Deadline 5th of December. We will review the applications on an ongoing basis, so we encourage you to apply as soon as possible. To ensure an efficient and fair recruitment process, please refrain from adding a photo in your CV. We commit to an inclusive recruitment process and equality of opportunity for all our job applicants. At Novo Nordisk we recognize that it is no longer good enough to aspire to be the best company in the world. We need to aspire to be the best company for the world and we know that this is only possible with talented employees with diverse perspectives, backgrounds and cultures. We are therefore committed to creating an inclusive culture that celebrates the diversity of our employees, the patients we serve and communities we operate in. Together, we’re life changing.


    Information og data

    Denne ledige stilling har jobtypen "Marketingmedarbejder", og befinder sig i kategorien "Kommunikation, marketing, salg".

    Arbejdsstedet er beliggende i Søborg.

    Jobbet er oprettet på vores service den 2.11.2023, men kan have været deaktiveret og genaktiveret igen.

    Dagligt opdateret: Dette job opdateres dagligt ud fra jobudbyderens hjemmeside via vores søgemaskineteknologi og er aktivt lige nu.
    • Marketingmedarbejder
    • Søborg

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