Head of Digital Marketing
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Skanderborg
Are you a visionary, omnichannel marketing leader with a passion for challenging the status quo and do you have a proven track record in driving exceptional commercial results? Do you enjoy developing and deploying digital marketing strategies on a global scale? Are you a role model for change, driven by inspiring and developing a great team, enabling them to take our digital engagement and experience to the next level?
Become a part of our Marketing function
Kamstrup is a Danish technology company and a world-leading supplier of intelligent metering solutions and services. We experience a significant demand for our products, solutions, and services, where we have a strong focus on developing the most innovative and value-adding intelligent metering solutions and services for energy- and water consumption. We are proud that we in 2022 were awarded with the innovation prize by Dansk Industri (DI), which further fueled our ambition to transform meter data into insights to help utilities optimize the production and distribution of clean water and energy.
With a direct reference to the Vice President Marketing, we are seeking a dynamic, result-oriented, omnichannel marketing leader to lead our global digital marketing efforts as well as shape the future of our brand’s online presence and digital customer journey. You will lead, coach, and empower a team of 8 passionate digital marketing professionals, who oversee and optimize various digital channels and will be part of our global Marketing management team.
Develop our digital marketing strategy on a global scale and shape the future of our brand online
As our Head of Digital Marketing, you will play a critical role in driving our brand’s success through various digital platforms. You will lead the development and execution of strategic digital initiatives to enhance brand awareness, maximize customer interactions, generate, and nurture leads, secure customer retention, and boost revenue through digital platforms. Furthermore, you will work closely with many cross-functional stakeholders to align the digital marketing efforts with the broader business strategy.
More specifically, you will:
In the job, you can expect up to 10-30 travel days per year.
Personality and leadership matter
We are seeking a highly experienced and ambitious Head of Digital Marketing who can lead, mentor, and inspire a team of digital marketing experts; set and monitor performance goals, and foster a culture of innovation, agility, high performance, and continuous learning to nurture talent in the team. We imagine that you have an educational background in Marketing, Business Administration, or similar combined with 7+ years of experience within digital marketing, which has given you a proven track record in developing and implementing successful digital marketing strategies on a global scale – including targeting, segmentation, and campaign optimization.
Moreover, it is a requirement that you have:
As a person, you are a strong communicator and build positive relationships. You are a visionary leader, who serves as a role model for driving positive change and inspiring the team to take our digital offerings to new heights.
In addition, you are a skilled project manager who can navigate in a changing environment with many priorities. You have a strong strategic mindset and the ability to drive efficient execution.
The job requires fluency in written and spoken English. Danish is considered an advantage.
We offer more than just a job
By joining our team as the Head of Digital Marketing, you become part of a global company dedicated to harnessing and optimizing the world's water and energy resources. This position empowers you to influence your future role and responsibilities. This is an amazing opportunity to shape the digital future of a world-class company, support internationalization and growth, and help drive the journey of digital excellence.
We offer flexible working hours and numerous employee benefits, such as a healthy canteen, free fruit, fitness facilities, in-house dental clinic, hairdresser, and a free health clinic. Moreover, we have an active employee association.
Do you want to be a part of Kamstrup?
Please submit your application by using the link below. Applications are reviewed on a continuous basis, and you can expect a response within six weeks.
The job will be located at Kamstrup's headquarters in Stilling, between Aarhus and Skanderborg.
If you have any questions about the position, please contact Vice President Marketing, Maria Vázquez at +45 89 93 10 00.
About Kamstrup
Kamstrup develops, produces and sells smart energy and water meters, relating reading systems, data analysis tools and services to utilities and other users over the entire world. Through our leadership, expertise and passion for partnership, we always think forward in pursuit of a brighter energy future; one that advances the performance of every customer, whilst creating lasting value for the communities they serve. We take responsibility for the way we act and we are committed to reduce waste with the purpose of securing clean water and energy to a maximum number of people.
Kamstrup has over 1.700 employees in more than 20 countries with headquarters in Denmark. Kamstrup has a healthy economy, growth rates and a strong focus on development of technology and staff. You can read more about Kamstrup on our website and see our annual report here. You can also follow us on LinkedIn and Facebook, to be updated on latest news and vacant positions.
Become a part of our Marketing function
Kamstrup is a Danish technology company and a world-leading supplier of intelligent metering solutions and services. We experience a significant demand for our products, solutions, and services, where we have a strong focus on developing the most innovative and value-adding intelligent metering solutions and services for energy- and water consumption. We are proud that we in 2022 were awarded with the innovation prize by Dansk Industri (DI), which further fueled our ambition to transform meter data into insights to help utilities optimize the production and distribution of clean water and energy.
With a direct reference to the Vice President Marketing, we are seeking a dynamic, result-oriented, omnichannel marketing leader to lead our global digital marketing efforts as well as shape the future of our brand’s online presence and digital customer journey. You will lead, coach, and empower a team of 8 passionate digital marketing professionals, who oversee and optimize various digital channels and will be part of our global Marketing management team.
Develop our digital marketing strategy on a global scale and shape the future of our brand online
As our Head of Digital Marketing, you will play a critical role in driving our brand’s success through various digital platforms. You will lead the development and execution of strategic digital initiatives to enhance brand awareness, maximize customer interactions, generate, and nurture leads, secure customer retention, and boost revenue through digital platforms. Furthermore, you will work closely with many cross-functional stakeholders to align the digital marketing efforts with the broader business strategy.
More specifically, you will:
- Design and execute digital marketing strategies aligned with our business goals, focusing on customer acquisition, engagement, retention, and revenue growth through various digital channels
- Plan, execute, monitor, and optimize digital marketing campaigns, that are integrated and omnichannel, across our three Business Areas
- Develop and optimize various digital marketing channels, such as email marketing, websites, extranet, intranet, LMS, partner portals, SEO, SEM, and more
- Manage the digital marketing budget and ensure optimal allocation of resources and cost-effective use of digital platforms
- Utilize digital data and analytics tools to measure and analyze the effectiveness of digital marketing campaigns and programs to identify areas for improvement
- Report and drive performance improvement of brand awareness, share of voice, views, CTR, engagement rates, marketing leads generated, sales qualified leads, and marketing influenced sales.
In the job, you can expect up to 10-30 travel days per year.
Personality and leadership matter
We are seeking a highly experienced and ambitious Head of Digital Marketing who can lead, mentor, and inspire a team of digital marketing experts; set and monitor performance goals, and foster a culture of innovation, agility, high performance, and continuous learning to nurture talent in the team. We imagine that you have an educational background in Marketing, Business Administration, or similar combined with 7+ years of experience within digital marketing, which has given you a proven track record in developing and implementing successful digital marketing strategies on a global scale – including targeting, segmentation, and campaign optimization.
Moreover, it is a requirement that you have:
- Minimum 5 years of experience as a people manager with a track record of building, inspiring, and developing high-performing teams
- Seven years of omnichannel experience across various digital channels and platforms as well as experience working with marketing automation platforms, content management systems (CMS), and CRM systems
As a person, you are a strong communicator and build positive relationships. You are a visionary leader, who serves as a role model for driving positive change and inspiring the team to take our digital offerings to new heights.
In addition, you are a skilled project manager who can navigate in a changing environment with many priorities. You have a strong strategic mindset and the ability to drive efficient execution.
The job requires fluency in written and spoken English. Danish is considered an advantage.
We offer more than just a job
By joining our team as the Head of Digital Marketing, you become part of a global company dedicated to harnessing and optimizing the world's water and energy resources. This position empowers you to influence your future role and responsibilities. This is an amazing opportunity to shape the digital future of a world-class company, support internationalization and growth, and help drive the journey of digital excellence.
We offer flexible working hours and numerous employee benefits, such as a healthy canteen, free fruit, fitness facilities, in-house dental clinic, hairdresser, and a free health clinic. Moreover, we have an active employee association.
Do you want to be a part of Kamstrup?
Please submit your application by using the link below. Applications are reviewed on a continuous basis, and you can expect a response within six weeks.
The job will be located at Kamstrup's headquarters in Stilling, between Aarhus and Skanderborg.
If you have any questions about the position, please contact Vice President Marketing, Maria Vázquez at +45 89 93 10 00.
About Kamstrup
Kamstrup develops, produces and sells smart energy and water meters, relating reading systems, data analysis tools and services to utilities and other users over the entire world. Through our leadership, expertise and passion for partnership, we always think forward in pursuit of a brighter energy future; one that advances the performance of every customer, whilst creating lasting value for the communities they serve. We take responsibility for the way we act and we are committed to reduce waste with the purpose of securing clean water and energy to a maximum number of people.
Kamstrup has over 1.700 employees in more than 20 countries with headquarters in Denmark. Kamstrup has a healthy economy, growth rates and a strong focus on development of technology and staff. You can read more about Kamstrup on our website and see our annual report here. You can also follow us on LinkedIn and Facebook, to be updated on latest news and vacant positions.
Information og data
Denne ledige stilling har jobtypen "Afdelingsleder", og befinder sig i kategorien "Ledelse og personale".
Arbejdsstedet er beliggende i Skanderborg.
Jobbet er oprettet på vores service den 12.9.2023, men kan have været deaktiveret og genaktiveret igen.
Dagligt opdateret: Dette job opdateres dagligt ud fra jobudbyderens hjemmeside via vores søgemaskineteknologi og er aktivt lige nu.
- Afdelingsleder
- Skanderborg
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